Marketing & PR

Wielding an estimated $150 billion purchasing power globally, Generation Z consumers – spanning those born between 1997 and 2012 – are a marketplace force to be reckoned with. This tech-savvy generation therefore deserves attention from businesses with authentic digital experiences dominating their decision making. 56% of Gen Z expect personalised content – which harnesses the power of artificial intelligence (AI) […]

Connecting with your customers can be done in many ways, with businesses investing a lot of time and money into it. In fact, £29.6 billion was spent on digital advertising in 2023 alone. With this amount of money going towards advertising, making sure you’ve got the right customer experience strategy is essential for all advertising and marketing […]

Email marketing in its simplest terms is marketing that can be delivered via email. It is a popular, high-reach, versatile, and customisable tool that companies can take advantage of as a catalyst in delivering a variety of marketing content to specific users and potential customers. In a HubSpot study, email marketing is used by 31% […]

Blogging enables you to share ideas and connect with audiences you may never have thought was possible. Although blogging is a powerful tool, in order to yield the results you want, it’s essential you create a strategy so your target audience is captivated and your message is conveyed in the way you want it to […]

As digital marketing becomes the new normal, keeping up with a consistent, engaging online presence is key when sustaining or growing your business. One of the most frequented methods of digital marketing is blogging. However, the question often asked is how often should my business post blogs? And how do I write a blog? This […]

Success is a journey, not a destination! Keep your spirits high and your team motivated through the wisdom encapsulated in quotes from successful and famous business leaders. These nuggets of wisdom should serve as daily affirmations 🙂 boost self-esteem 🙂 and driving everyone to give their best at work! – Well thats the aim at […]

Whether you’re just starting out or already have a growing audience, this article will help you grow profit from your social efforts. Before we dive into the ways you can monetize Instagram, let’s address some common questions: Can You Make Money on Instagram with 1,000 Followers? You don’t need tens of thousands of followers to […]

So, you’re a busy business owner. Your to-do list is endless, your calendar is packed, and you’re juggling a million tasks at once. Blogging will grow your brand, drive website traffic, and it’ll increase sales. But let’s face it – who has the time to write blogs? Here’s some options for outsourcing your blog content. […]

Are you using all of the social media platforms to boost your business? Are you thinking about starting to use them but don’t know where to start? With so many different platforms and then so many social media metrics to measure on top of this, we understand how overwhelming it can be. At Chamber of […]